Melvin Yuan on 14 Dec 2006 12:01 am
ThePR2.0Universe.com is dedicated to helping PR practitioners understand the new world that we live in – one that has been dramatically transformed in the past couple of years by an evolution in the Internet – and to bridge the gap between the wired-world business objectives of today and the traditional PR methods that we’ve been used to.
I aim to do so by providing regular and current insights, guiding principles, and a chronicle of noteworthy PR campaigns in the 2.0 world.
More about the beginnings…
About Melvin Yuan
This is a personal weblog. The opinions expressed here represent my own and not those of my employer and the institutions and organisations that I am associated with, unless stated explicitly.